Pink & Hot

Rafael Nadal is the new star of Tommy Hilfiger’s underwear campaign. The 29 year-old tennis player has signed a two-year contract with the famous clothing brand, known for its iconic preppy style. Looking to update its underwear brand, Tommy Hilfiger will be introducing new styles and details. Remember he was the face of Emporio Armani Underwear. Discussing the addition of Nadal as brand ambassador, Hilfiger shared with WWD, “Because we’re so global now, Rafael Nadal resonates globally in most countries in the world. He also looks amazing in the underwear and the clothes. He’s not doctored up, that’s the real guy.” 

Watch the sexy video below:

Tommy Hilfiger injected London Collections: Men with an American attitude as he staged a red, white and blue locker room to showcase his classic underwear collection. Standing in the for the American jock, models posed around the lockers, wears boxer briefs, boxers and briefs.

"I've proudly supported London Collections: Men since its inaugural season, and I'm excited to now be participating with an exclusive presentation of our Spring 2016 collections at our Brompton Road showroom," said the designer.

London Collections: Men runs through June 15.